This insightful feature from YourStory tests and strengthens your business acumen! Here are 5 questions to kick off this 228th quiz. Ready?
Lateral Sparks, the weekly quiz from YourStory, tests your domain knowledge, business acumen, and lateral thinking skills (see the previous edition here). In this 228th edition of the quiz, we present issues tackled by real-life entrepreneurs in their startup journeys. What would you do if you were in their shoes?
At the end of the quiz, you will find out what the entrepreneurs and innovators themselves actually did. Would you do things differently?Check out YourStory’s Book Review section as well, with takeaways from over 355 titles on creativity and entrepreneurship, and our weekend PhotoSparks section on creativity in the arts.Also ReadYear in Review: Top 10 celebrity-backed ventures of 2025Q1: Learning at scaleClassroom education is hard to customise for each learner, and young students do not find appeal in traditional software interfaces with large amounts of text, numbers and drawings. What new types of engagement can be designed here?Q2: Code reviewLarge language models (LLMs) are able to generate code very quickly, but there is still a need to review the code and ensure that the software is coherent.
How can this need be effectively fulfilled? Also ReadBreaking barriers in 2025: Women’s progress at work and what the road ahead demandsQ3: Home chefsMany home chefs have incredible culinary skills, but their products never go beyond their homes or the occasional family gatherings. Where is the opportunity in taking these skills to the broader market?Q4: Beauty servicesIndia’s beauty services market is booming, but plagued by problems like fake products, uneven pricing, and unreliable service quality.
Where is the entrepreneurial opportunity here?Q5: Agricultural advisorySmallholder farmers, especially women, operate under high risk due to factors like climate change and pricing shifts, and are unable to get reliable advisory services. How can this gap be filled?Answers!Congratulations on having come this far! But there’s more to come – answers to these five questions (below), as well as links to articles with more details on the entrepreneurs’ solutions.
Happy reading, happy learning – and happy creating!A1: Learning at scaleFounded by Sumeet Mehta, edtech startup LEAD Group leverages AI to deliver personalised learning at scale. For example, Fluento is its AI-led spoken English solution that claims to move beyond traditional text-based learning to foster conversational confidence. It taps on insights like children’s preferences for animated characters instead of screens of numbers and drawings.
Read more here about how PhysicsWallah has introduced AI Guru for doubt solving, while ALLEN has launched Allie as a 24x7 study buddy. A2: Code reviewFounded by Akshay and Anirudh Oppiliappan, the startup Tangled helps developers keep pace with the growing role of generative AI-based autonomous agents. “Tangled is our take on the next generation of what social coding or developer collaboration looks like,” Anirudh Oppiliappan explains.It gives developers the tools and the ability to review code much faster and much more efficiently.
Read more here about how the startup has signed up over 8,000 users, and raised about $4.5 million from investors like Bain Capital Crypto and Antler.Also ReadHow IIT Madras Incubation Cell is powering India’s next-gen deeptech startupsA3: Home chefsFounded by Reshma Suresh and her sister Annu, Tocco is a platform helping home chefs, especially women, turn their cooking into income. With micro-production hubs and a standardised model, it is scaling traditional food into a growing business.The team reviews the products made by home chefs, conducts video calls to inspect kitchens, checks hygiene conditions, and conducts sample tastings.
Read more here about how Tocco has 33 chefs on the platform, and has created micro-production hubs for jackfruit chips, banana chips and nuts. A4: Beauty servicesFounded by Mayank Arya, Aditya Arya and Akanksha Vishnoi, Yes Madam is a home-based beauty and wellness services platform built around transparency and control. Now in 58 cities, it offers more than 200 beauty, hair, and wellness services.Users browse services, choose preferred ranked professionals, and see a clear price breakdown at checkout, including service charges and product costs.
Read more here about how Yes Madam has already empowered around 7,500 beauty professionals.Also ReadYear in review: startups that raised big from VCs in 2025A5: Agricultural advisoryFounded by Nidhi Bhasin, Digital Green India has developed tools like FarmerChat, an AI-powered, multilingual advisory platform. It gives smallholder farmers real-time, localised guidance on agriculture, climate practices, and livelihoods.Digital tools can give women farmers a space to ask questions freely and access information without hesitation or judgement. Read more here about how FarmerChat now reaches over 600,000 users in India, of whom 45% are women.YourStory has also published the pocketbook ‘Proverbs and Quotes for Entr
