Following arguably the biggest splash of the WNBA offseason, Atlanta Dream fans heard from the team’s newest superstar, Angel Reese.A two-time All-Star selection, Reese was acquired via trade last week from the Chicago Sky.In her first two seasons, the former LSU Tiger led the WNBA in rebounds per game. As a rookie, Reese set the league record with 15 consecutive double doubles.Her acquisition paired with the re-signings of Jordin Canada, Allisha Gray, Rhyne Howard, Naz Hillmon and Brionna Jones make the Dream a contender for the WNBA Championship. The buzz around Angel Reese’s move to the Atlanta Dream has already translated into big business for the franchise.[DOWNLOAD: Free WSB-TV News app for alerts as news breaks]Just hours after the announcement, demand for Dream merchandise and tickets surged.“In the first four hours after the announcement, we sold half as many jerseys as we did the entire year in 2025,” said Morgan Shaw Parker, the team’s president and chief operating officer.The Dream acquired the two-time WNBA All-Star in a high-profile trade that included two first-round draft picks in 2027 and 2028.

However, early signs suggest the investment is already paying off.TRENDING STORIES:Video shows people running for their lives following gunfire near Georgia beachShooting at Chick-fil-A in metro Atlanta during breakfast rushDoctor, Atlanta practice to pay $14M settlement over alleged unnecessary proceduresAccording to Shaw Parker, ticket sales are climbing rapidly, with inventory updating in real time as fans rush to secure seats.“The stats come in, and every 10 minutes it gets updated in terms of being sold out of different products from a ticket perspective,” she said.The team is also planning to host five games at State Farm Arena this season, with hopes of packing the venue to its full 17,000-seat capacity.“Our goal was to sell all of those out,” Shaw Parker said. “I have a good feeling we’re going to be sold out of every single one of them.”[SIGN UP: WSB-TV Daily Headlines Newsletter]